Articles
10th AVA Awards Organizing Committee
EXECUTIVE COMMITTEE:
Ma. Belen M. Fernando
Overall Organizing Chairperson
VP for Marketing & MT; Alaska Milk Corp.
Recipient: PMA AGORA Awards for Marketing Management; 2009
Asia-Pacific Tambuli Awards for Chief Marketing Officer; 2012
NCRW Outstanding Woman in Sports for Sports Marketing; 2000Board Member; Advertising Foundation of the Phils.
Chairperson; PANA Foundation (PANAF)
Convenor; Advertising Trade Council
President; PANA; 2005 - 2007 & 2013 – 2015
Chairperson; ASC Board of Directors; 2015
Len Pozon
Deputy Chairperson
First Vice-President for Marketing; Pioneer Group of
Insurance Companies
Tech Com Member; Ad Standards Council (ASC)
Member; PANA
Ruperto S. Nicdao, Jr.
Oversight Committee Chairman
President; Manila Broadcasting Company (MBC)
Chairman; Advertising Foundation of the Phils.
President; Kapisanan ng mga Brodkaster ng Pilipinas (KBP)
Commissioner; UNESCO National Commission- PhilippinesFounding Member: Ad Standards Council (ASC)
Jose Edgar G. Sunico
Oversight Committee Co-Chairman
Board Member & VP for Sustainable Business
& Communications; Unilever Philippines, Inc.
International Relations Officer; Advertising Foundation of the Phils.
Overall Organizing Chairman; 9th ARAW Values Awards
Linda C. Gamboa
Overall Project Director & Admin/Logistics Chairperson
Asst. Board Secretary & Executive Director; Ad Foundation
Founding Member: Philippine Centennial Foundation, Inc.
Advertising Foundation of the Phils.
Recipient: CCP- PCC Gawad Centennial; 1998U.P. SDP Mariang Maya Awards of Excellence
in Social Marketing & Advocacy Advertising;2013
WORKING COMMITTEES
Competition Management
Joselito G. Yabut
Lead Chairman
President & GM; Primax Broadcasting Network
Chairman of the Board; A. Yabut Mgt. & Cev’t. Corp.
Board Member; Advertising Foundation of the Phils.
Corporate Secretary; Kapisanan ng mga Brodkaster ng PilipinasComTech Chairman; Ad Standards Council (ASC)
Incorporatior & Founding Member; Ad Standards Council (ASC)
Former Board Member; PANA Foundation
Past Organizing Chairman; KBP Dove Awards
Portia Catuira
Co-Chairperson
Managing Director; TBWA\SMP
Board Member; Ass’n of Accredited Advertising Agencies -Phils.
Members:
Alan Gerald Fontanilla
Managing Director
MullenLowe
Gigi Tibi
CEO /Owner
RadManila
Raymond Nacino
Marketing Services & Media Manager
Alaska Milk
Ways & Means
Hermie de Leon
Chairperson
Treasurer & Managing Partner; Havas Ortega
Board Member; Advertising Foundation of the Philippines
Chairperson; Ways & Means Committee - Ad Foundation
Former President; Media Specialists Ass’n of the Phils. (MSAP); 2012Co-Chairperson; Ways & Means - 2nd Ad Summit Pilipinas
Jose Augustin C. Benitez, Jr.
Co-Chairman
Head; ABS-CBN Integrated Sales & Marketing Group
Member; ABS-CBN Management Committee (MANCOM)
Co-Chairman; 9th ARAW Values Awards - Ways & Means
Renowned for expertise in account management, mediaplanning, marketing business management, and a key
mover in sales and marketing trailblazing projects
Members:
Havas Ortega
ABS-CBN
Creative-Production
Robert S. Labayen
Chairman
Head; ABS-CBN Integrated Creative Communications Management
Past President; Creative Guild of the Phils.
Recipient; CGP & AAAA-P’s Lifetime Achievement Awards; 2014
Members:
ABS-CBN Creative Communications Group
Production
Vince S. Reyes
Chairman
Managing Director; Executive Decisions IMC Firm
Comptroller; Advertising Foundation of the Phils.
Board Member: Advertising Suppliers Ass’n of the Phils. (ASAP)
Former President; Phil. Marketing Association (PMA)Past Chairman; Advertising Suppliers Ass’n of the Phils, (ASAP).
Amrei Dizon
Co-Chairperson
Founder, GM & Creative Director; Vitalstrats Creative Solutions
Director for PR & Corporate Communications;
Phil. Marketing Ass’n (PMA)
Recipient: Most Outstanding PMA Member; 2014Former Board Member; Advertising Suppliers Ass’n of the
Philippines (ASAP)
PR/Promotions & Information
Jay Sarmiento
Chairperson
Corporate Communications Manager; The Philippine Star
Board Secretary; United Print Media Group (UPMG)
Co- Chairperson; PR/Promotions & Information, Ad Foundation
Member; ASC Screening Panel & TechCom
Bernadette Cunanan
Co-Chairperson
Public Relations Manager; Manila Bulletin
PR & Publicity Chairperson; People Managers Association of the Philippines & its Annual Conference
Chief of Staff; United Print Media Group (UPMG) Overall Chairperson; UPMG Tinta Awards; 2016
Domcrisen Pili
Website Manager
Special Projects & Events Manager; Manila Broadcasting Company
Digital Interactive Designer & Website Programmer; MBC
ARAW Values Awards Website Manager; 5th - 10th ARAW Values
Advertising Awards, 2006 - 2016
Jho Gonzaga
Social Media Communications Manager
Project Manager for Communications, PANA
Members:
Fen Marquez
Ayie Ubaldo
Kris Lacaba
Awards Night
Staging & TV Special
Carmencita “Chit” Guerrero
Chairperson
Consultant; ABS-CBN Special Projects Group
Former Head & VP (ret.); ABS-CBN Special Projects Group
Board Member; Movie & Television Review & Classification
Board (MTRCB)
Members:
Director Alco Guerrero
Itchie Flores
Jeff Penamora
ABS-CBN Special Projects Group
AdMin/Logistics
Linda C. Gamboa
Lead Chairperson
Rick Hawthorne
Co-Chairman
Managing Director & Treasurer; Central Digital Lab, Inc.
Board Member & Co-Chairman; Advertising Suppliers Ass’n
of the Philippines (ASAP)
Former Chairman; 6th ARAW Values Awards OrganizingCommittee - Production; 2008
Member; TRADEX - Ad Summit Pilipinas; 2016
Renowned specialist in film processing & business management
Roy Vincent del Valle
Vice - Chairman
President & GM; Noisy Neighbors, Inc.
Composer/Arranger & musical Director
Chairman of the Board; Advertising Suppliers Ass’n of the Philippines (ASAP)
Founding Member & Board Director; Commercial Audio Production Houses GroupMember; Advertising Council of the Philippines
Member; Philippine Association of Composers & Publishers
(FILSCAP)
Members:
Ed Estrada
VP Accounts Mgt.,
Image Dimensions
Rudy Villar, Jr.
General Manager
Havas Ortega Sports & Ent.
Aye Ubaldo
PANA’s AdEdge Editor
in Chief
Independent Auditing Firm
Punongbayan & Araullo
Consultants:
Online Submission of Entries & Online Finalists-Metal Jury System
Digna D. Santos
Executive Director of
Ad Standards Council (ASC)
Ian Salita
Online Program Designer-Development
ASC IT Specialist
Eilyn Tolentino
Systems Administrator
Sr. Staff/ Supervisor- Ad Foundation